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From Gang Life to Self-Made Millionaire: Learn Nipsey Hussle's Secret to Success on Business and Entrepreneurship Here's Just a Taste What You're About to Read in This Concise Nipsey Hussle Book: 1. Ownership is Very Important: "I just believe in ownership...I believe in investing in yourself...your foundation should be strong." - Nipsey Hussle Hussle, aside from the entrepreneurial spirit which he already had, was heavily influenced by the lives of music moguls like Jay Z, Diddy and others who have ownership of all their content and work. His record label, All Money In, was created in 2010 after many terrible record deals. He promised himself to do better by the artistes that were signed under him, and he did. In an interview with The Fader, he told them that, while coming up, he learned the rules of playing with money and brought that mentality into music. Nipsey invested heavily in most of his business ventures, especially in his music career. Hussle personally funded most of his career by buying music equipment and other studio amenities at a young age when he could have easily spent his money on cars and jewelry as his peers would have, but Nipsey was all about putting money into what you believe in, hence the personal investment in his career. Nipsey also worked towards buying (and eventually bought) up the property that housed his clothing business, The Marathon Store, and had plans to expand and open up more businesses, including a restaurant and barbershop at the sam